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Running Tests
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Total Visitors

Sample Size Calculator BEFORE YOU TEST

Enter your baseline metrics to find out how many visitors you need per variant before results are statistically valid.

Your current / control conversion rate
Smallest relative lift worth detecting (e.g. 20% = 3% → 3.6%)
Probability of detecting a real effect
False positive rate you can tolerate
Used to apply Bonferroni correction for multi-variant tests
Used to estimate test duration
% of total daily traffic going to each variant
Visitors per variant
Total visitors needed
Est. days to significance
Absolute lift being detected

Create New Test

Minimum relative improvement worth detecting
Current/expected control rate

Variants

LabelDescriptionVisitorsConversionsClicksRevenue ($)

You can enter visitor/conversion data now, or add it later via “Update Data”.

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